SOC2Auditors
for audit firms Get Featured

More leads for audit firms Flat fee, no cut 10+ fitting shortlists / month

15,000+ companies research SOC 2 here every month, and the AI assistants they ask cite these pages. Featured adds broad visibility across the directory and sends your approved pricing after fit selection—without buying a better fit score or taking a cut of your work.

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Not ready yet? See the complete offer and real briefs first.

brief --matched routed this week
Industry
Digital health platform
Region
US
Engagement
First-time Type 1
Scope
SOC 2 only
Team
51–200 employees
Timeline
6 months

Anonymized until the buyer picks you. Matching stays free and fit-first.

where buyers ask now

Ask an AI who should audit you. This directory keeps showing up.

We ran 100 commercial queries people use while choosing a SOC 2 auditor. This directory was cited in 61 ChatGPT answers and 75 Google AI Overviews, and a page here ranked in Google’s top 10 for 67 of the same searches.

Being the source is the whole product. When a buyer asks an assistant instead of opening ten tabs, one answer gets read and a handful of firms get named in it. Being present on the pages those systems cite gives your firm a chance to be considered; sponsorship does not control the answer.

Commercial auditor-selection panel · August 28, 2026 · one dated snapshot

88/100 commercial queries cited this directory in at least one AI engine.

An exact mapped page appeared in at least one AI answer for 64 queries.

61/100 ChatGPT answers citing this directory. The exact intended page was cited in 35. ChatGPT with grounded web search · measured separately
75/100 Google AI Overviews citing this directory. The exact intended page was cited in 49. Google AI Overviews · measured separately
67/100 Google searches with this directory in the top 10. The exact intended page ranked there in 32. Google organic · same fixed commercial panel
15,000+ companies researching SOC 2 here each month — 62% US & Canada. The human traffic behind the same pages.
89,000+ AI Search impressions in the last 28 days. Each means Google showed a link to this directory in AI Overviews or AI Mode. Daily Google AI Search impressions rose from roughly 150–225 a day in the first week to roughly 3,000–5,200 a day in the final week
190,000+ AI citations in the last 30 days. Each means Microsoft showed this directory as a source in Copilot or a partner answer. Daily AI citations climbing from roughly 600 a day in March to a 3,000–8,000 a day band by mid-June

Google and Microsoft independently show the same commercial signal: these pages are appearing inside AI-generated answers. Google reports property-level link impressions; Microsoft reports source citations. We show them separately and never add them. Visits and answer coverage are separate measures.

how buyers reach you

Three ways a buyer lands on your firm.

Most buyers never fill out a form. They read a list or ask an AI, then contact firms directly. So two of these three are about being the firm they find on their own. The third is the one we hand you, with a guarantee.

1

Niche rankings

The listicles and category pages buyers actually read and click: "best SOC 2 auditors for healthcare," "Type 1 vs Type 2 firms," and the rest. You're listed among 174 firms compared on fit, price, and timeline.

2

AI search

Google now reports these pages separately in AI Overviews and AI Mode, while Copilot + partners cited them 190,000+ times in the last 30 days. A complete, current profile gives both systems a clear source to quote.

3

Fit-matched briefs

A buyer describes what they need; fitting firms surface. If the matcher selects yours, you receive an anonymized brief (industry, scope, timeline, budget) without a per-lead fee. The buyer's identity stays private until they choose you.

The briefs are the part we can measure: a quote in an inbox. The lists and the AI answers are quieter, and they reach the buyers who never fill out anything. That is most of them, and it is where most of the value is.

the offer

Featured. One seat, fully specified.

Broad directory visibility, approved quoting after fit selection, and a written monthly delivery floor. No per-lead fee and no share of your audit work.

Not ready to sponsor? Verify your listing free. It remains eligible for normal fit-based matching.

the math

A client here ran ~$1,500. On Google Ads, ~$19,000.

One firm's numbers: an 18-person US SOC 2 practice, founded 2022, first 3 months on the directory, held against the Google Ads year before it.

Per signed client Google Ads · 2024 Here · 3 months
Spend$38,000$6,000
Qualified calls1131
Clients signed24 · $184K ARR
Cost per client$19,000$1,500

Same firm, same market, two channels. About 13× cheaper per signed client, with more qualified calls.

More of the right conversations, at a fraction of the ad spend.

Figures reported by the firm (anonymized), measured on its own sales calls, across all of the directory's channels: lists, AI answers, and routed briefs.

And a SOC 2 client isn't one-and-done. A Type 2 renews every year, so one client won here is worth $60,000–$150,000 over its life. Even at the low end, one signed client covers years of a Featured seat, and we take no cut of any of it.

real sample briefs

40+ SOC 2 buyer briefs routed in the last 30 days.

Here's a sample, every one real, with the buyer's identity stripped until they choose who to talk to. This is the kind of work we put in front of firms that fit.

Digital health platform US
Type
First-time Type 1
Scope
SOC 2 only
Team
51–200 employees
Timeline
6 months

Regulated health data; readiness in progress

AI infrastructure / LLM platform
Type
Type 1 or Type 2 (scoping)
Scope
SOC 2 only
Team
51–200 employees
Timeline
Evaluating

Large-language-model infrastructure; still choosing Type 1 vs Type 2

Fintech / tax-workflow software US
Type
First-time Type 2
Scope
Multi-criteria
Team
11–50 employees
Timeline
ASAP
Cloud
AWS

Tax-workflow software for accounting firms; Security + Availability + Confidentiality; 1–3 in-scope systems

Data infrastructure / developer tooling
Type
First-time Type 2
Scope
SOC 2 only
Team
11–50 employees
Timeline
6 months
Healthcare SaaS US
Type
First-time Type 1
Scope
SOC 2 only
Team
11–50 employees
Timeline
6 months
Cloud
AWS
K-12 ed-tech US
Type
Type 1 + Type 2
Scope
Multi-framework
Team
101–150 employees
Timeline
3 months
Cloud
AWS

Student-data capture + analytics; Security + Confidentiality; 1–3 systems; controls built, not yet on a platform

Employee-experience SaaS US
Type
Type 2
Scope
SOC 2 only
Team
11–50 employees
Timeline
12 months
Cloud
AWS

AI-enabled (resource groups, mentoring, internal comms); Security only; 1–3 systems; controls already built

Real-world-evidence platform US
Type
Type 2 renewal
Scope
SOC 2 only
Team
1–10 employees
Timeline
12 months
Cloud
AWS

Privacy-preserving real-world evidence for biopharma + health systems; Security only; 1–3 systems; Drata for evidence

Content verification (fraud prevention) Argentina
Type
First-time Type 1
Scope
SOC 2 only
Team
1–10 employees
Timeline
ASAP

Hardware-attested photo/content verification for insurance, legal, media; cloud + systems TBC

Post-quantum cryptography UK
Type
First-time Type 1
Scope
SOC 2 only
Team
11–50 employees
Timeline
3 months

PQC for IoT and embedded devices; on Vanta; general-readiness stage

Data analytics / data services
Type
First-time Type 1
Scope
SOC 2 only
Team
51–200 employees
Timeline
ASAP

Large-scale consumer/PII datasets on cloud infrastructure

Fintech CRM Australia
Type
First-time Type 1
Scope
SOC 2 only
Team
1–10 employees
Timeline
3 months

CRM for brokers, financial planners, and accountants

the alternatives

More predictable than referrals. Cheaper than ads.

Most firms find clients three other ways. Each has a ceiling this one doesn't.

Referrals and word of mouth

Real, but you can't forecast them. A pipeline that depends on who happens to call is feast or famine. Fitting briefs here arrive on a schedule, and you still pay nothing per deal.

A platform's marketplace

Useful, but you're listed inside a vendor's tool and ranked by their priorities. This directory is independent: no platform to adopt, no cut of your fee, and fit remains the first matching rule.

Paid search and ads

You rent attention by the click and bid against every other firm. Featured is one flat fee, aimed at buyers already comparing auditors. The math above is one firm's side-by-side.

the guarantee

Every month is 10+ fitting shortlists, or that month is free.

Your firm appears on at least 10 fitting buyer shortlists a month. Miss it and that month is free.

One flat fee, billed at checkout. We activate the profile, placements, and approved pricing, then measure delivery every month across all fitting briefs: hit at least 10 fitting shortlists and the month counts; miss it and that month is free. You carry none of the volume risk — if your niche doesn't have the demand in a given month, you don't pay for it.

We put a number on matches, not on leads, and we do it on purpose. A fee that moved with whether you win the engagement would be a contingent referral arrangement, and that risks your AICPA independence on attest work. So we guarantee the one thing we control: getting you onto fitting buyers' shortlists. Whether they reach out is the buyer's call. Then we refund if we miss.

A match = your firm placed on a fitting buyer's shortlist (the fit-matched set we show a buyer for a brief you fit). It's a place on the list, not a reply, a lead, or a deal — the buyer decides which firms they contact. The same count drives your monthly report and this guarantee.

We guarantee the shortlists, not what you close from them. For scale: 10 a month is 30 a quarter, and the firm in the math above turned its exposure into 31 qualified calls and 4 signed clients in 3 months, at its own close rate. Run your numbers against a $60,000–$150,000 client.

read this first

Featured isn't for every firm.

We'd rather you keep your money than buy a seat that won't pay off. Skip it if you:

Won't share a price to quote

Autoquote works by holding your standing price list and quoting on your behalf. If you won't give us even a ballpark range, there's nothing to put in the first batch.

Price above what buyers ask

If your minimum engagement sits well above the ranges in these briefs, and the niche doesn't match it, the fit won't be there.

Your niche has no demand here yet

If buyers in your segment aren't coming through the directory yet, a seat can't route what isn't there. Use the optional page review to check your qualifying surfaces and recent demand.

Want to buy the ranking

Payment never overrides fit. If that's the deal you're after, Featured does not sell it at any price.

If any of those is you, verify the free profile and keep your money. It remains eligible for normal fit-based matching.

the part you're right to question

Paying never moves the match.

The matcher ranks on fit first (industry, framework, timeline, scope). Sponsorship can order firms only after they are equally fit; it can never move a worse-fit firm ahead of a better-fit one. That rule is enforced in code and proven by a test that fails the build if anyone breaks it.

The delivery floor does not promise a better fit score. It counts fitting shortlist appearances after the fit rule is applied; if the underlying demand produces fewer than 10 in a month, that month is free. Featured adds public visibility and autoquote after selection, not permission to outrank a better-fit firm.

You buy visibility and a delivery floor—not a better fit score.

For your independence reviewer

Hand them this line, verbatim: This firm advertises on soc2auditors.org. soc2auditors receives no fee contingent on your engagement and takes no part of the firm's fee.

questions

Asked before signing.

Does paying change where I rank?

+

Fit is always the first rule. Sponsorship may order firms only after they are equally fit; it can never move a worse-fit firm ahead of a better-fit firm. A test fails the build if anyone breaks that rule.

How can a fit-first system promise 10 matches?

+

Because the promise is a delivery floor, not a purchased fit score. We count fitting shortlist appearances after the fit rule is applied. If Featured delivers fewer than 10 in a month, that month is free. A shortlist appearance is a place in the buyer's considered set—not a buyer reply, meeting, or deal.

What's a qualified buyer, and how do you validate one?

+

A real company that filled out our match form asking for SOC 2 quotes. It clears our bot and spam checks, gives a real spec (industry, cloud, size, framework scope, Type 1 vs Type 2, timeline, budget), and only reaches you if your firm fits it. You get the anonymized brief; the buyer's identity stays private until they pick you. It's a real buyer whose shortlist you're on, never a scraped contact or a sold lead.

What conversion rate can I expect?

+

Honestly, that part is mostly on you. Conversion depends on your positioning, your offer, and how you run the scoping call and close, and we don't touch any of that. What we control is putting you on the shortlists of qualified buyers who fit, again and again. For context, one firm we've tracked closely turned about $6,000 into 31 qualified calls and 4 signed clients, across all of our channels (lists, AI answers, and routed briefs) and measured on their own sales calls. A signed Type 2 client renews for years, so even a modest close rate pays a Featured seat back many times over.

How does billing work for Featured?

+

One flat $7,500 quarterly fee, billed at checkout; cancel before the next quarter. Then every month is 10+ fitting shortlists or that month is free — we measure it firm-wide and credit any month we miss. No cut of your audit work and no per-lead charge. Checkout runs on Stripe, and every charge comes with an invoice and receipt for your books.

Can I pay only when I close a deal?

+

No, and not because we won't — because we can't. A fee contingent on won engagements is a contingent referral arrangement that would jeopardize your AICPA independence on attest work. Featured is a flat advertising fee billed up front, never a cut of outcomes, and that protects you, not just us. What we put a number on instead is delivery: at least 10 fitting buyer shortlists a month or that month is free. A free Verified Listing remains eligible for normal fit-based matching, but it doesn't carry the named placements, autoquote, or shortlist guarantee.

Is this allowed under AICPA independence rules?

+

Yes, because it's advertising, not a referral. You buy placement at a flat fee; we take no part of your audit fee and charge nothing contingent on whether a buyer hires you. Firms sometimes offer to share the economics, a percentage of the engagements that come through here. We always decline, and not only for our own positioning: a contingent fee tied to attest work would put your independence at risk, so declining protects you. That is exactly what a success-based fee threatens, which is why we don't have one. For the most conservative QC policy, the one-line disclosure above covers it.

Do you take a cut of my audit work?

+

Never. The flat advertising fee is the entire arrangement. No percentage, no per-lead fee, no per-intro fee, no per-deal fee. What you bill your client is between you and your client.

What if Featured is full?

+

Featured is capped at five firms. If all seats are held, we'll add you to the waitlist and tell you where the line stands. Free profile verification remains open and eligible for normal fit-based matching.

My firm isn't a US boutique. Does this work for me?

+

Usually. Every brief carries region and budget, so the wall above shows you the actual mix rather than a blended average. If you want more certainty, use the optional page review to preview three qualifying pages, recent reach, and placement order. The independence logic reads the same outside the AICPA: CPA Canada and other codes treat contingent referral fees similarly, and the one-line disclosure above gives your reviewer a clear starting point.

How do you measure AI visibility?

+

Google and Microsoft independently measure this directory appearing inside AI-generated answers. Google: Google Search Console, Generative AI performance (Search) reports property-level link impressions across Google AI Overviews + AI Mode. Microsoft: Bing Webmaster Tools, AI Performance — citation sources: Microsoft Copilots and Partners reports 190,000+ source citations in the last 30 days. Commercial answer coverage: on August 28, 2026, we ran 100 fixed auditor-selection queries. This directory was cited in 61 ChatGPT answers and 75 Google AI Overviews; the exact intended page was cited in 35 and 49, respectively. These systems count different events, so we label them separately and never add them into a headline rate.

ready when you are

Get found. Get shortlisted.

Get Featured. Flat fee, and every month is 10+ fitting shortlists or that month is free. Or verify the free profile and remain eligible for normal fit-based matching.

Get Featured

Not ready to sponsor? Verify your listing free and remain eligible for normal fit-based matching.

Peter Korpak, founder · hello@soc2auditors.org

Featured is a fixed-fee advertising placement, not a contingent referral. soc2auditors.org receives no fee contingent on your engagement and takes no part of your audit fee. Fit remains the first matching rule; sponsorship cannot move a worse-fit firm above a better-fit firm.

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