Does paying change where I rank?
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Fit is always the first rule. Sponsorship may order firms only after they are equally fit; it can never move a worse-fit firm ahead of a better-fit firm. A test fails the build if anyone breaks that rule.
How can a fit-first system promise 10 matches?
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Because the promise is a delivery floor, not a purchased fit score. We count fitting shortlist appearances after the fit rule is applied. If Featured delivers fewer than 10 in a month, that month is free. A shortlist appearance is a place in the buyer's considered set—not a buyer reply, meeting, or deal.
What's a qualified buyer, and how do you validate one?
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A real company that filled out our match form asking for SOC 2 quotes. It clears our bot and spam checks, gives a real spec (industry, cloud, size, framework scope, Type 1 vs Type 2, timeline, budget), and only reaches you if your firm fits it. You get the anonymized brief; the buyer's identity stays private until they pick you. It's a real buyer whose shortlist you're on, never a scraped contact or a sold lead.
What conversion rate can I expect?
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Honestly, that part is mostly on you. Conversion depends on your positioning, your offer, and how you run the scoping call and close, and we don't touch any of that. What we control is putting you on the shortlists of qualified buyers who fit, again and again. For context, one firm we've tracked closely turned about $6,000 into 31 qualified calls and 4 signed clients, across all of our channels (lists, AI answers, and routed briefs) and measured on their own sales calls. A signed Type 2 client renews for years, so even a modest close rate pays a Featured seat back many times over.
How does billing work for Featured?
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One flat $7,500 quarterly fee, billed at checkout; cancel before the next quarter. Then every month is 10+ fitting shortlists or that month is free — we measure it firm-wide and credit any month we miss. No cut of your audit work and no per-lead charge. Checkout runs on Stripe, and every charge comes with an invoice and receipt for your books.
Can I pay only when I close a deal?
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No, and not because we won't — because we can't. A fee contingent on won engagements is a contingent referral arrangement that would jeopardize your AICPA independence on attest work. Featured is a flat advertising fee billed up front, never a cut of outcomes, and that protects you, not just us. What we put a number on instead is delivery: at least 10 fitting buyer shortlists a month or that month is free. A free Verified Listing remains eligible for normal fit-based matching, but it doesn't carry the named placements, autoquote, or shortlist guarantee.
Is this allowed under AICPA independence rules?
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Yes, because it's advertising, not a referral. You buy placement at a flat fee; we take no part of your audit fee and charge nothing contingent on whether a buyer hires you. Firms sometimes offer to share the economics, a percentage of the engagements that come through here. We always decline, and not only for our own positioning: a contingent fee tied to attest work would put your independence at risk, so declining protects you. That is exactly what a success-based fee threatens, which is why we don't have one. For the most conservative QC policy, the one-line disclosure above covers it.
Do you take a cut of my audit work?
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Never. The flat advertising fee is the entire arrangement. No percentage, no per-lead fee, no per-intro fee, no per-deal fee. What you bill your client is between you and your client.
What if Featured is full?
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Featured is capped at five firms. If all seats are held, we'll add you to the waitlist and tell you where the line stands. Free profile verification remains open and eligible for normal fit-based matching.
My firm isn't a US boutique. Does this work for me?
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Usually. Every brief carries region and budget, so the wall above shows you the actual mix rather than a blended average. If you want more certainty, use the optional page review to preview three qualifying pages, recent reach, and placement order. The independence logic reads the same outside the AICPA: CPA Canada and other codes treat contingent referral fees similarly, and the one-line disclosure above gives your reviewer a clear starting point.
How do you measure AI visibility?
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Google and Microsoft independently measure this directory appearing inside AI-generated answers. Google: Google Search Console, Generative AI performance (Search) reports property-level link impressions across Google AI Overviews + AI Mode. Microsoft: Bing Webmaster Tools, AI Performance — citation sources: Microsoft Copilots and Partners reports 190,000+ source citations in the last 30 days. Commercial answer coverage: on August 28, 2026, we ran 100 fixed auditor-selection queries. This directory was cited in 61 ChatGPT answers and 75 Google AI Overviews; the exact intended page was cited in 35 and 49, respectively. These systems count different events, so we label them separately and never add them into a headline rate.